MANILA — Rising Filipino girl group BINI continues to expand its influence with more endorsements and media features.
Ahead of their highly anticipated, three-night sold-out “Grand BINIverse” concert, BINI has graced the cover of Vogue Philippines for November.
The cover story explores how the group envisioned their path to fame and stardom.
In the feature, each of the eight members shared insights on building chemistry within the group, despite their diverse backgrounds and unique personal stories.
The group also credited their authenticity as a key factor in winning the hearts of fans, making their music and larger-than-life personalities resonate with the public.
In addition to this major milestone, BINI has joined IAM Worldwide Corporation’s lineup of brand ambassadors for 2024/25.
The health and supplements company signed the group to represent its Amazing Pure Organic Barley and the popular Choco Barley variant.
“Before we signed them, the girls and their parents informed us that they are avid users of Amazing Pure Organic Barley and Choco Barley,” said Allen Marvin Eder, co-founder and president of IAM Worldwide.
“Immediate effects were felt on the improvement of their health; taking barley daily gave them added energy and stamina to perform and be at their best.
That’s why we are so happy to have the girls as part of the IAM Worldwide family.”
IAM Worldwide welcomed BINI on stage during its seventh anniversary celebration held last October 20 at the Mall of Asia Arena.